Gore’s $300 Million Dollar Campaign
Former Vice President Al Gore is the face of a new, ambitious 3-year, $300 million campaign against climate change to emphasize the urgency behind the cause. In an interview with 60 Minutes‘ Leslie Stahl, Gore stated that there will be some odd pairings appearing together in future bipartisan television commercials.
“Now, the rest of the future ads are going to stress this bipartisan coalition that’s coming together on this with some surprising pairings,” Stahl said.
“Nancy Pelosi and Newt Gingrich, two people who don’t agree on very much at all,” Gore remarked.
“They’re going to do an ad together?” Stahl asked.
“Are doing an ad together,” Gore pointed out.
And other unlikely couples, like Pat Robertson and Al Sharpton, are also doing an ad.
To pay for the campaign ad blitz, Gore will be putting the profits from the documentary film, An Inconvenient Truth to good use.
“Now, we’re told that this ad campaign is going to cost a barrel of money. How are you paying for this?” Stahl asked.
“Well, Tipper and I - thank you again -have put all of the profits from the movie and the book that we would have otherwise gotten, ‘An Inconvenient Truth,’ to this,” Gore said.
“All the profits?” Stahl asked.
“Correct. All that we would have received, absolutely,” Gore said.
Watch the first of the new advertisements:
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April 4, 2008 at 5:15pm
I would run commercials featuring the families of fallen soldiers. Show shots of mullahs and sheiks, terrorists and petty dictators and rich Arabs lavishly spending money.
I’d say we must move away from an oil based economy so we don’t have to send our money to these criminals (or worse) and so we don’t have to send our brave men and women into areas like the Middle East to protect our oil interests. If a side benefit is less CO2 emissions, so be it.
By the way, the fun starts on the global warming front when liberals finally acknowledge that there is no way we can seriously reduce carbon emissions without extensively increasing our use of nuclear power.
Then the fur will really start to fly–so to speak.
April 6, 2008 at 3:37pm
The environment is not typically high on the list of priorities for the average American voter, especially less so during times of economic instability. But there are things, small things, people can do to reduce carbon emissions. The difficulty is moving it to a point of critical mass that creates an environment when people actually follow through.